πππππππ‘ππ: A completely new 3-floor dance club on 36th Street in NYC was set to open, but the owner needed a fresh brand identity, website, and digital marketing campaign to generate excitement and attract a crowd for the grand opening. π¦π’ππ¨π§ππ’π‘: Inspired by a vivid dream, Rich designed the D36 logoβa vertical, 3-level concept representing the clubβs multi-floor layout. It captured the essence and soul of the venue, and set the tone for the entire brand identity. From there, Rich developed a digital marketing campaign to build buzz and anticipation ahead of the opening. π₯ππ¦π¨ππ§: Opening night was a massive success! The clubβs front door was so packed that they had to turn away most of the revelers. It became an instant hit. (You can Google it!)